20+ years building the operational infrastructure that lets great creative and marketing work get out the door — faster, smarter, and at scale.
Start a conversation →I'm Janine Malyon — a senior creative and marketing operations leader with over two decades of experience designing the systems, structures, and workflows that make creative and marketing functions perform at their best.
I've led creative operations, marketing operations, and production at scale for globally recognised organisations including Dyson and the National Trust. My work sits at the intersection of strategic thinking and operational rigour: I don't just design frameworks — I support teams to properly embed them.
Now working independently, I partner with organisations navigating complexity — whether that's building intake and governance systems from scratch, redesigning operating models, or laying the groundwork for high-performing creative, marketing delivery and in-house agency functions.
These aren't hypothetical improvements. They're the result of doing this work, at real organisations, under real pressure — and staying until it actually worked.
Annual savings delivered through redesigned workflows, resourcing and system optimisation — including a template system saving £500k+ annually
Efficiency improvement achieved scaling global delivery teams across multiple international markets, maintaining consistent, high-quality output
Production error rate reduction through redesigned workflows, stronger governance structures and a sustained culture shift across the team
Cost avoidance delivered through vendor governance, procurement alignment and commercial controls across complex, multi-supplier environments
Every engagement begins with understanding your specific situation — not with a generic methodology. These three models cover the most common ways organisations need support. To discuss which is right for you, get in touch.
A rigorous, independent assessment of how your creative and marketing function currently operates — identifying process pain points, structural blockers, and the priority areas that will make the biggest difference.
From diagnosis to designed solution. A complete operating model redesign — with the process architecture, implementation roadmap, team workshops and change support to make it stick.
A retained advisory relationship for organisations who need sustained support — keeping implementation on track, adapting as things evolve, and building internal capability over time.
All workshops are available as standalone sessions or as part of a wider engagement. Delivered in-house at your organisation, tailored to your team's context and challenges.
A practical, fast-paced session giving your creative and marketing teams the tools and shared language they need to work more effectively together. Covers the core principles of creative operations — from how work comes in, to how it gets prioritised, progressed and delivered. Ideal for teams who know things could run more smoothly but aren't sure where to start.
Enquire about this workshop →A structured, full-day working session that maps your end-to-end creative and marketing process — from the moment a brief arrives to the point work is delivered and signed off. Teams leave with a clear, shared picture of how work actually flows, where the friction points are, and what a better process could look like. Practical, collaborative, and immediately applicable.
Enquire about this workshop →Designed for senior leaders overseeing creative and marketing functions, this session explores what good governance looks like in practice — covering approval frameworks, quality standards, brand compliance, and how to build oversight structures that protect output without slowing teams down. Particularly relevant for organisations navigating rapid growth, restructuring, or the introduction of new tools and technologies.
Enquire about this workshop →A practical workshop exploring how generative AI is changing creative and marketing production — and how to integrate it responsibly into your workflows, governance frameworks and team culture. Currently in development. Register your interest to be notified when available.
Register interest →If you're looking for a senior creative and marketing operations partner to help bring structure, clarity and capability to your organisation — I'd love to hear from you.
hello@stclairecreativeconsulting.co.uk